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Генеральный директор in4media, Сергей Македонский принял участие в ежегодном Форуме IT-лидер

Digital Marketing Forum Russia 2009

Moscow, Russia
International informational exhibition centre InfoSpace
October, 15th, 2009

Conception | Key questions | Forum Agenda | Speakers | Participants | OrganizersLocation

DIGITAL MARKETING IN RUSSIA AND CIS: THE BIRTH OF NEW OPPORTUNITIES!

Like in the whole world, people spend most of their time outside in Russia. Some years ago so-called "mobile" people had information only through radio and outdoor advertising. Nowadays the situation is changing. Mobile phones penetration is much more than 100%, phones have access to Internet&WAP. There are lots of digital outdoor screens along the roads, near trade centers as well as indoor screens are located inside cafes, fitness and health centers etc. GPS and Bluetooth technologies are developing fast and are leading to LBS services.

According to the latest research data any campaign is the most effective due to good media-mix and use of both digital and traditional media channels. Use of interactive features of modern digital media has lots of opportunities as well.

That's why we have created DIGITAL MARKETING FORUM, RUSSIA 2009, a master-class & conference program aimed at marketing and advertising professionals based in Russian speaking countries.

 

 
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